Creative leaders excel at identifying employees with a creative spark, energy and vision. They can motivate, reward and recognise creative behaviour and help colleagues learn from failure.
Building a great company takes more than a narrow focus on profits and bottom lines, it requires developing a vision that your workforce can believe in. Creative leadership is about thinking differently and inspiring others.
This workshop helps participants develop their own approach to creative leadership by discussing the following points:
- What makes a creative person?
- How and why creative people perform
- How to lead creatively
- How to lead creative people
- How to build a creative culture
Outcome: participants gain an understanding of the key concepts relevant to creative leadership and consider how to apply this to their own practice.
First, make yourself a reputation for being a creative genius. Second, surround yourself with partners who are better than you are. Third, leave them to go get on with it. – David Ogilvy
“I attended with my team, and we all found it very useful to take time out of our busy diaries to think about the art of ideation.” – Angela Maurer, Tesco.com
“I’d highly recommend Creative Huddle – they’re easy to work with, know their stuff and are passionate about what they do.” – John Athanasiou, HarperCollins