Saatchi & Saatchi CEO Kevin Roberts thinks “this idea that creatives can’t lead is bogus”. He thinks Elon Musk is the epitome of creative leadership. We agree – here’s our profile of the man himself.
Exploring space technology so humans can live on other planets: these are hugely ambitious – and some would say unlikely – plans. Billionaire entrepreneur Elon Musk has the CV and attitude of someone who might just succeed.