Values are the guiding principles that you use to make decisions about what you work on and how you go about it. They drive your priorities, attitudes and behaviours, keeping you on track as a business. Discussing these as a team can lead to greater cohesion and team spirit.
Values are the cornerstones of your company, a framework for how it operates day-to-day. They define who you are as an organisation, what you represent, your vision and strategy, and how you do business.
They inform the decisions you make, from the really big, important strategic decisions to the smaller, less critical decisions that you make every day.
When your behaviours match your values, everything feels natural. Talking about them clarifies and tightens up your thinking, enabling you to hone in on what really matters to you as a team and why.
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