Case Study
Teamwork
IOP Publishing

Helping a senior publishing team align behind a shared purpose.

The Senior Publishing Management Team at the Institute of Physics Publishing had three new members and wanted to make sure the team was aligned behind a clear purpose and bringing each member's individual strengths to the forefront. A one-day team building workshop in Bristol combined a pre-workshop survey with the User Manual and Team Canvas frameworks.

Sector
Scientific publishing
Engagement
Team building workshop
Team size
12 people
Duration
One day

We were approached by a publishing company looking for an experienced dynamic facilitator to work with a team of senior managers for a half day using behavioural tools.

After a series of telephone briefings and conversations about the team in question, it became clear that rather than using behavioural tools or personality profiles, the client particularly liked our idea of letting the team agree what was important to them and what approach they wanted to use for working together – and that this would be key to gain their buy-in to the importance of continually developing as a team, not just individually.

Our brief as a team facilitator was to help them:

  • Explore why it’s important to feel supported in a team
  • Share what they have to offer one another
  • Document the strengths (and weaknesses) that come out, the profile of the group
  • Start to build a team pact / commitment
  • Help ensure balanced team meetings and decisions

To capture their progress working together as a team, we surveyed the group ahead of the day, asking them each individually how they think the team is working currently. We will then repeat that same survey again 3 months on to see if there’s any measurable improvement.

The survey included rating scale questions (i.e. score 1-10) such as:

  • We have mutually agreed and understood aims and objectives.
  • People express themselves openly and honestly and deal with difficult situations.

We also asked for more detailed insight, asking open questions like:

  • What does your team do well? What could your team do better?
  • Please identify a personal strength of yours that you think contributes to the team’s success. Why is it important and do you think others are aware of it?

In the workshop itself, we started out by exploring the team’s purpose (why the team exists, why it is needed) and culture (how the team works together and the values, norms and behaviours that are expected).

Participants reflected on these questions:

  • What is our job as a team?
  • What’s our goal?
  • How do we know when we’ve done our job?
  • What benefit are we bringing to the organisation and the world?
  • What should our team stand for?
  • What do we believe in?
  • What are our unique strengths?
  • What is our value?
  • How should we present ourselves to the wider company?

We then moved on to use two frameworks to help organise the group’s discussions and insights: the User Manual and Team Canvas.

James facilitated an excellent team building workshop for IOP’s Senior Publishing Management Team. With three new members we wanted to make sure we were all aligned behind a clear purpose and to bring each member’s individual’s strengths to the forefront to help us perform at our best. We learnt a lot about each other and what makes us tick, and how we can support each other more as a result. The emphasis throughout the day was firmly on us thanks to James’ subtle and observant style. Everyone came away feeling very positive and we had a clear set of actions we could take forward together.”
Antonia Seymour
CEO

The workshop was well received by participants, who appreciated the chance to come together to reflect on their individual and collective strengths.

We have since worked with the same team on several more occasions to help them explore upcoming trends and strategic opportunities.

The most useful framing for team work with new members is that the team is being reformed rather than reinforced. Each new arrival changes the chemistry. Pretending otherwise, and treating the new members as a graft onto an existing team identity, is the most common reason these days fail to land.

Combining a pre-workshop survey with a repeat survey three months later turns the work into a measurable intervention rather than a one-off event. Antonia's feedback specifically called out the subtle and observant facilitation style, which is the right register when the goal is to let the team learn about each other rather than be told what to do. The lesson worth recording: with senior teams, the lighter the facilitation hand, the more durable the alignment.

From the toolkit

Tools used in this engagement.

LET'S TALK

If this sounds familiar, the first step is a conversation.

Most work like this starts with a 30-minute call to understand the team, the context, and what good would look like. From there we agree the shape of the work together.