Behaviour Change Strategies

Encourage stakeholders to adopt new behaviours.

Methods for encouraging stakeholders to adopt new behaviours, particularly relevant in projects focused on sustainability.

Type
Framework
Time
Group size
Best as
Stakeholder engagement
In depth

A little more detail.

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Outcomes

What you'll leave with.

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BRIEF Facilitation notes

How to run it.

When to use it

Use Behaviour Change Strategies when a project depends on people adopting new behaviours, for example around sustainability. It brings together practical methods for shifting attitudes and habits, so engagement leads to real change rather than passive agreement.

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Use it when

  • A project needs stakeholders to actually change how they act, not just approve a plan.
  • You are working on sustainability or similar goals that rely on new habits.
  • Earlier engagement produced agreement in principle but little change in practice.

Not the right tool when

  • You first need to understand stakeholder views. Use Stakeholder Interviews.
  • You are still mapping who the stakeholders are. Use Stakeholder Mapping & Analysis.
Used in

Workshops that feature this tool.

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Use it with your team

This tool works best in a well-facilitated room.

Using this tool with a skilled facilitator means that discussions are focused, time is used efficiently, and the group moves toward consensus, making the session productive and impactful.