Give added focus to a part of your work that can be traced to the customer.
Everyone in the organisation has a chance to influence customer perception and experience. Participants name one part of their work to which they will give deliberate focus, commits it to a peer, shares back to the room, and traces the line reaching the customer from every desk.
Leave Your Mark helps you become intentional about the impact you can have on customer experience. In the case of Hiut Denim, every pair of their jeans is signed by the person who stitched it. The company uses the quote "great artists sign their work" to emphasise pride and ownership in a job well done, that can be traced through to the customer experience.
After tracing their own work to the customer, each person names one thing to which they will give deliberate focus, the point where they will be more intentional. Written as a specific commitment, not a vague intention, then committed aloud to a peer. If the peer thinks it could be more specific, they work through it together. A handful are optionally shared back to the room.
The point? The impact reaches the customer from every desk, and the mark each person leaves on the experience is theirs to own.
Each participant leaves aware of the signature they produce, with one action or piece of work to which they will give deliberate focus, spoken aloud to a peer. This helps participants appreciate the impact of their work and its importance to the company's success.
Push for specific over vague, and keep the focus on a responsibility the participant personally owns. The spoken peer commitment is the mechanism that makes it stick.
Each person names one surface they will give deliberate focus and the point where they will be more intentional, written as a specific commitment, then commits it aloud to a peer who pushes for specificity.
A handful of commitments are shared with the room. Close on the message that the line reaches the customer from every desk, reinforced by the Hiut Denim example.
Use Leave Your Mark to close a session on one owned, specific commitment. It turns the awareness built earlier into a deliberate next step.
Using this tool with a skilled facilitator means that discussions are focused, time is used efficiently, and the group moves toward consensus, making the session productive and impactful.
